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ZBRA Q3 Earnings Call Highlights Strong Demand and Raised Outlook

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Key Takeaways

  • Zebra Technologies raises its 2026 sales growth outlook to 17% amid strong demand and product innovation.
  • ZBRA's Connected Frontline posts 15% organic growth, while rising memory costs pressure gross margins.
  • ZBRA's EPS of $4.95 beats the $4.90 estimate; sales of $1.61B surpass the $1.56B estimate.

Zebra Technologies Corporation (ZBRA - Free Report) highlighted broad-based demand, improving supply availability and strategic pricing actions during its third-quarter 2026 earnings call. Management emphasized accelerating mobile computing sales and continued customer investment in automation.

CEO William Burns attributed the strong performance to product innovation and expanding demand across key industries. CFO Nathan Winters outlined measures to manage rising memory costs while sustaining profitability.

Zebra reported third-quarter adjusted earnings of $4.95 per share, exceeding the Zacks Consensus Estimate of $4.90. Net sales increased 22.3% year over year to $1.61 billion, surpassing the Zacks Consensus Estimate of $1.56 billion. Organic sales increased 11.3%.

ZBRA Sees Broad-Based Demand Across Industries

Burns highlighted strong customer spending across retail, transportation and logistics, manufacturing and healthcare, supported by ongoing investments in workforce productivity and automation.

Transportation and logistics was the fastest-growing end market, while healthcare delivered double-digit growth. Retail and manufacturing recorded high-single-digit growth.

Winters reported 15% organic growth in Connected Frontline, led by mobile computing. Asset Visibility and Automation grew 7%, supported by machine vision, printing and RFID solutions.

Zebra Addresses Rising Memory Costs

Winters identified memory component inflation as a significant profitability headwind. Adjusted gross margin declined 220 basis points to 46%, reflecting higher memory costs and business mix.

Management increased its estimated full-year memory cost headwind to $145 million from $120 million, primarily reflecting stronger mobile computing volumes.

During the Q&A, a BNP Paribas analyst questioned the increase. Winters clarified that component pricing remained consistent with expectations and that targeted pricing actions, restructuring savings and operating efficiencies would offset the full-year impact.

ZBRA Raises Its Full-Year Growth Outlook

Zebra increased its 2026 sales growth outlook to approximately 17%, two percentage points above its previous forecast.

For the fourth quarter, management expects sales growth of 10% to 14%, adjusted EBITDA margin of approximately 22% and adjusted earnings between $5 and $5.40 per share.

Winters projected full-year adjusted EBITDA margin of approximately 23.5% and adjusted earnings of $21.20 per share, based on fourth-quarter guidance midpoint. Free cash flow is expected to reach at least $1 billion.

Zebra Expands AI-Enabled Solutions

Burns emphasized the growing importance of AI-enabled mobile computing, RFID and machine vision in customers' operational modernization efforts.

Zebra's Frontline AI suite is gaining early traction, including a deployment of its AI Companion across a large North American specialty retailer's locations.

During the Q&A, a Needham analyst questioned software monetization. Burns indicated that software currently contributes a low-single-digit percentage of revenues, while emphasizing AI's broader role in supporting hardware demand and customer upgrades.

ZBRA Anticipates Stronger 2027 Opportunities

Management highlighted a multiyear pipeline of transportation and logistics device refresh opportunities, with global customer deployments beginning in 2027.

Responding to a Stephens analyst, Burns indicated that 2027 growth could approach the upper end of Zebra's long-term growth range of 5% to 7%.

Winters noted that October pricing actions included increases of approximately 15% for mobile computing products, expected to contribute roughly 1.5 percentage points to 2027 revenue growth.

Zebra Maintains Disciplined Capital Allocation

Zebra generated $661 million in free cash flow during the first nine months of 2026, supporting continued investments and shareholder returns.

Winters reported third-quarter share repurchases of $75 million, bringing year-to-date repurchases above $640 million.

During the Q&A, a Needham analyst questioned acquisition priorities. Burns emphasized selectively pursuing complementary businesses while maintaining shareholder distributions and investments in existing operations.

ZBRA Focuses on Sustaining Profitable Growth

Burns reiterated that innovation, customer relationships and expanding automation opportunities remain central to Zebra's long-term strategy.

Management maintained confidence in meeting customer demand despite supply-chain pressures, with pricing discipline and operational productivity supporting its profitability objectives.

What ZBRA's Zacks Rank and Style Scores Indicate

Zebra currently carries a Zacks Rank #2 (Buy), indicating favorable near-term prospects based on earnings estimate revisions. Its Growth Score of A and Momentum Score of B reflect attractive growth and price-momentum characteristics. You can see the complete list of today’s Zacks #1 Rank (Strong Buy) stocks here.

The stock's Value Score of C indicates comparatively moderate valuation appeal, while its VGM Score of A highlights favorable combined characteristics. The combination of a Zacks Rank #2 and VGM Score of A is favorable under the Zacks framework. However, the Zacks Rank may change as analysts revise earnings estimates following the latest results.

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